Insights
Practical guidance for nonprofit fundraising leaders.
Deep dives on capital campaigns, mid-level donor engagement, and legacy giving, drawn from decades of feasibility studies, quiet-phase asks, and public-phase calling programs.
7 min read
Giving USA 2026: Record Giving, the Great Wealth Transfer, and the Ask We Keep Avoiding
Anthony R. Alonso on what Giving USA 2026's record $617.2 billion, a 19.7% jump in bequest giving, and the aging of the Baby Boomer generation mean for nonprofit fundraisers who've stopped asking.
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5 min read
The State of Fundraising in Nevada
Nevada ranks 49th out of 50 states in WalletHub's 2025 Most Charitable States study. What the data actually means for capital campaign strategy.
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5 min read
How Much Does a Capital Campaign Cost?
What drives capital campaign consulting fees, typical fee structures, and how to think about ROI before you sign a contract.
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14 min read
Capital Campaigns, Mid-Level Donor Engagement, and Legacy Giving: A Best Practices Guide
Feasibility studies, gift charts, donor upgrade paths, and legacy call scripts, the practical playbook nonprofits use to raise more at every donor level.
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7 min read
Understanding Latino Philanthropy: Lessons for Nonprofit Fundraisers
Anthony Alonso on why 'Latinos don't give' is a myth, what the data actually says about Hispanic and Latino giving, and how to frame a case for support that resonates.
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6 min read
The Ask Ladder: How to Structure a Major Gift Solicitation
How to build an ask ladder, plan a three-visit solicitation, and frame naming opportunities so major donors say yes.
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6 min read
Planning a Capital Campaign: The Gift Chart and Quiet Phase
The gift chart math, feasibility study, board participation standard, and quiet-phase discipline behind a successful capital campaign.
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6 min read
Growing Your Legacy Society: Why Aren't We Asking?
Who your best legacy giving prospects really are, the two-step call process that closes bequests, and why loyalty beats wealth every time.
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5 min read
Seven Touchpoints: Building Donor Loyalty Between Asks
The low-cost touchpoints, from the 'five by ten' calling habit to digital voicemail drops, that build donor loyalty and quietly upgrade mid-level gifts.
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4 min read
Key Steps for Soliciting Major Donors
Catapult's “four-right rule” for turning long-time supporters into major gift donors: the right person asking the right prospect for the right amount at the right time.
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3 min read
How to Effectively Use the Phone Today
Anthony R. Alonso on why telefundraising is far from dead, and the two-step, personalized method that lifts gift sizes 25 to 30 percent.
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6 min read
Multi-Channel Fundraising — Are You Missing the Mark?
Anthony Alonso on why digital fundraising alone can't upgrade donors or build a major gift pipeline, and the segmentation, storytelling, and calling strategy that can.
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