Capital Campaign Services
The full-service firm that carries your campaign from first feasibility call to final pledge.
Catapult is the only national firm that plans your capital campaign from the earliest quiet-phase strategy through a professionally staffed public-phase calling program, wrapping every campaign in one accountable partner instead of three vendors.
Planning: Feasibility Study & Case Development
Every strong campaign starts with an honest read of the field. We interview board members, staff, and top prospects to pressure-test the goal, then help you write the case statement, build the campaign budget, and assemble the gift table.
- Feasibility or planning study to confirm the campaign dollar goal
- Case statement, budget, and project prioritization
- Recruitment of a Campaign Chair and Steering Committee
- Development assessment of current staffing and systems
Campaign Planning
With the feasibility findings confirmed, we turn strategy into an execution-ready blueprint. Over a focused 3-6 month runway, we prioritize prospect data, finalize campaign materials, and build the committee structure the quiet phase will run on.
- Prospect data review and prioritization
- Drafting and finalizing campaign materials and collateral
- Recruiting and training the Campaign Committee
- Building the detailed campaign timeline, budget, and gift table
Quiet Phase: Major Gift Solicitation
Over a typical 24-36 month runway, we work alongside your Campaign Chair and Steering Committee to identify and solicit major gifts from individuals, foundations, and corporations, securing the majority of the campaign goal before the public announcement.
Campaign Connect: Public or Community Phase
Catapult is the industry leader in this phase: the only firm that treats public-phase calling as a campaign discipline, not an afterthought. We reach your core constituencies (alumni, parents, grateful patients, members, subscribers) to raise 10-20% of the goal while dramatically expanding your donor base.
- Experienced, client-trained Engagement Officers who bond prospects to the mission
- Database managers using prospect research to set personalized ask amounts
- Staff writers preparing solicitation emails, letters, and calling scripts
Starting at the beginning? The study is phase one, and it has a page of its own: how our feasibility study works, what it delivers, and what it costs.
What Clients Say
“They were the only firm willing to stay with us from the feasibility study all the way through the public phase calling. One team, one accountable partner from start to finish.”
Executive Director
Capital Campaign Client
“Catapult Fundraising was an invaluable partner to Benevilla throughout our Assisted Living and Memory Care Community feasibility study and campaign readiness process. From the very beginning, their team brought expertise, enthusiasm, and genuine care for our mission. They took the time to truly understand Benevilla and our vision for this next chapter of our organization, while providing thoughtful guidance and practical support at every step.”
Sara Villanueva, CFRE
Vice President of Donor Relations, Benevilla
“Ronald McDonald House Charities of South Texas has had the pleasure of working with Catapult Fundraising on our $20 million dollar capital campaign, and the results have been truly transformative for our organization and the families we serve.
When we began working with Catapult, our fundraising goal was $15 million. The Catapult team brought unparalleled energy, insight, and strategy to our campaign. They took the time to understand our mission, tailored their approach to our unique challenges, and engaged our donor base with genuine care. Their hands-on guidance helped us connect deeply with our supporters and coached our Capital Campaign committee members to make the ask.”
Michelle Horine
CEO, Ronald McDonald House Charities South Texas
“Anthony Alonso and the Catapult Fundraising team were brought in at a critical time to help us address a capital campaign that was not meeting its potential. Through their professionalism, strategic insight, tireless work ethic, and exceptional fundraising expertise, they helped turn the campaign around and position it for success. Their partnership has made a meaningful difference in our ability to advance the mission of The Salvation Army. I am deeply grateful for their commitment, leadership, and the outstanding results they delivered.”
Major Kyle Smith
Salvation Army
Donor Behavior by Sector
The phases are the same. The donors are not.
Alumni, congregants, patients, and community donors behave differently in a capital campaign, and the differences are large enough to change the goal, the gift chart, and the timetable. These pages set out what Catapult has seen in each sector, drawn from our own feasibility studies and calling programs.
Related Reading
Capital campaign reading before you commit to a goal.
8 min read
Why People Give: Trust, Connection, and the Moment to Act
Read the article
8 min read
Why a Feasibility Study Matters Before a Capital Campaign
Read the article
5 min read
The State of Fundraising in Nevada
Read the articleQuestions we answer in full
- What is a capital campaign?
- How do you plan and conduct a capital campaign?
- How do I know if my nonprofit is ready for a capital campaign?
- How much should a nonprofit raise in a capital campaign, and how do you set the goal?
- How long does a capital campaign take?
- How much does a capital campaign consultant cost, and what does a consultant actually do?
Ready to catapult your next campaign?
Tell us about your goal, timeline, and donor base. We’ll respond within one business day.